If you run a store on Shopify, a portfolio on Wix, or a business site on Squarespace, you already know how much trust matters online. People want proof that a real business is behind the website. One of the easiest ways to build that trust is by showing your LinkedIn activity right on your site – your latest posts, company updates, hiring news, or team achievements.
The problem is, most website builders don’t give you a built-in way to pull in a LinkedIn feed. LinkedIn’s own API is locked down for most personal use cases, and coding a custom integration is out of reach for most business owners.
That’s where a tool like Tagembed comes in. In this post, we’ll walk you through how to embed a LinkedIn feed on Shopify, Wix, and Squarespace, step by step, without touching a single line of code.
Why Add a LinkedIn Feed to Your Website?
Before we get into the how, let’s talk about the why. Adding a LinkedIn feed to website isn’t just a nice design touch. It actually does a few useful things for your business:
- Builds credibility – Visitors see that your company is active and growing, not sitting idle.
- Keeps content fresh – Your website updates automatically every time you post on LinkedIn, so you don’t have to manually edit your homepage.
- Improves engagement – People spend more time on a page when there’s live, scrollable content to look at.
- Supports your SEO – Fresh content signals to search engines that your site is active, which can help with rankings over time.
- Shows social proof – Comments, likes, and shares from LinkedIn carry over visually, which helps new visitors trust you faster.
Now let’s get into the actual setup for each platform.
Benefits of Embedding a LinkedIn Feed on Your Website
Here’s a closer look at the benefits of embedding a LinkedIn feed on Shopify, Wix, or Squarespace, and why it’s worth the few minutes it takes to set up.
- Builds instant credibility When a visitor lands on your site and sees real, recent LinkedIn posts, they know a real team is behind the business. It removes that “is this site even active” doubt that turns people away.
- Keeps your website content fresh without extra work Every time you post on LinkedIn, your website updates on its own. You don’t have to log in and edit your homepage every week just to keep things looking current.
- Improves engagement and time on page Visitors tend to scroll and click when there’s live, changing content in front of them. A LinkedIn feed gives people something to interact with instead of just reading static text.
- Helps with SEO over time Search engines pay attention to sites that update often. A LinkedIn feed adds fresh text and links to your page on a regular basis, which can support your rankings without any extra writing on your part.
- Adds social proof Likes, comments, and shares from LinkedIn carry over into the widget. When a new visitor sees other people engaging with your posts, they trust your brand faster.
- Strengthens your brand across platforms Instead of visitors having to leave your site to check your LinkedIn page, they get a taste of it right where they already are. This keeps them on your site longer and ties your website and LinkedIn presence together.
- Highlights company culture and hiring If you post about team wins, new hires, or job openings on LinkedIn, showing that feed on your careers or about page gives job seekers and partners a real look at your company in action.
- Saves time and money You get all of the above without hiring a developer or building a custom integration. A tool like Tagembed handles the technical side, so you just set it up once and it keeps running.
Step 1: Create Your LinkedIn Feed Widget with Tagembed
No matter which website builder you use, the first step is the same – you need to generate the embed code using Tagembed.
- Go to Tagembed and sign up for a free account.
- From your dashboard, choose LinkedIn as your source.
- Connect the LinkedIn profile or company page you want to pull posts from.
- Pick a layout for your feed – grid, carousel, or a simple list all work fine depending on your site’s design.
- Customize the colors, fonts, and spacing so it matches your store or website.
- Once you’re happy with how it looks, click Get Code. Tagembed will give you a short embed code or a script tag.
Keep that code handy. You’ll need it for the next steps.
Step 2: Embed the LinkedIn Feed on Shopify
Shopify doesn’t allow you to just paste a script anywhere by default, but it’s still a quick job through the theme editor.
- Log in to your Shopify admin panel.
- Go to Online Store > Themes.
- Click Edit Code next to your current theme.
- Open the template file for the page where you want the feed to show up (for example, index.liquid for your homepage, or a specific page template).
- Paste the Tagembed embed code where you want the feed to appear.
- Save the file and preview your store to check that the feed loads properly.
If you’d rather avoid editing theme files directly, you can also add a custom HTML section through Sections > Add section > Custom Liquid on newer Shopify themes, and drop the code in there instead.
Step 3: Embed the LinkedIn Feed on Wix
Wix makes this part fairly simple since it has a dedicated element for adding custom code.
- Open your site in the Wix Editor.
- Click the + Add button on the left side.
- Go to Embed Code and choose Embed HTML.
- A new box will appear on your page – drag it to the spot where you want your LinkedIn feed.
- Click Enter Code, then paste the Tagembed script you copied earlier.
- Adjust the size of the embed box so the feed fits nicely on the page.
- Click Publish to make it live.
That’s really all there is to it on Wix. The feed will update on its own as new LinkedIn posts come in, so you won’t need to touch this again.
Step 4: Embed the LinkedIn Feed on Squarespace
Squarespace works a little differently depending on your plan, but the process is still straightforward.
- Open the page where you want the feed in the Squarespace editor.
- Click the + icon to add a new block.
- Search for and select Code Block (sometimes called Embed).
- Paste the Tagembed embed code into the code block.
- Click Apply and check the preview.
- Save your changes and publish the page.
Note: some Squarespace plans require you to enable code injection through Settings > Advanced > Code Injection if the block-based method doesn’t render the feed properly. If that happens, just paste the script into the Header or Footer section there instead.
A Few Tips Before You Go Live
- Test on mobile. Always check how the feed looks on a phone screen before publishing. Most Tagembed layouts are responsive, but it’s worth a quick check.
- Don’t overload the page. A LinkedIn feed works best when it has its own section, not squeezed between too many other elements.
- Match your brand colors. Spend a minute adjusting the widget’s theme so it doesn’t look like a random plugin dropped onto your page.
- Check load speed. Widgets that load asynchronously (like Tagembed’s) shouldn’t slow your site down, but it’s good practice to run a quick speed test after adding any new embed.
Wrapping Up
Embed a LinkedIn feed to your Shopify store, Wix site, or Squarespace page is one of those small changes that makes a real difference in how visitors see your business. It shows you’re active, it builds trust, and it keeps your site looking fresh without extra work on your end.
With Tagembed, the whole process takes just a few minutes, and you don’t need any coding knowledge to get it done. Once it’s set up, your LinkedIn activity will keep showing up on your website automatically, post after post.
If you haven’t tried it yet, head over to Tagembed and set up your first LinkedIn feed widget today.
Frequently Asked Questions
1. Do I need coding skills to add a LinkedIn feed to Shopify, Wix, or Squarespace?
No. Tagembed generates the embed code for you. All you need to do is copy and paste it into the right spot on your site, using the steps in this guide.
2. Will the feed update automatically when I post on LinkedIn?
Yes. Once the widget is set up, it pulls in new posts on its own. You don’t have to go back and update the code every time you post.
3. Can I embed posts from a LinkedIn company page instead of a personal profile?
Yes, Tagembed supports both. You can connect a personal profile or a company page, depending on what you want to show on your site.
4. Will adding a LinkedIn feed slow down my website?
Not if you use a widget built to load asynchronously, like Tagembed’s. The rest of your page loads normally while the feed loads in the background.
5. Can I customize how the feed looks to match my brand?
Yes. You can adjust colors, fonts, layout, and spacing before you grab the embed code, so it fits naturally with your site’s design instead of looking like an outside plugin.
6. Which platform is easiest to embed a LinkedIn feed on: Shopify, Wix, or Squarespace?
All three are fairly simple once you know where to look. Wix and Squarespace both have built-in embed or code blocks, while Shopify usually needs a quick edit through the theme code or a custom Liquid section.

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